Urine Drug Monitoring: Opioids – A Clinical Handbook Designed for Dominion Diagnostics
Clinical research, technical writing, layout design, graphics, independent and collaborative research, production and distribution.
I was instrumental in the entire project’s research, design, writing, layout, production, publication, advertising, and distribution strategy for Dominion Diagnostics, Alpharma, and Dominion’s Clinical Scientific Advisory Board.
This 96-page research publication and pocket guide handbook details important information driving clinical treatment decisions for Dominion’s main customer audiences. Monitoring patient usage of scheduled controlled substances is a major concern and responsibility of prescribing clinicians in Addiction Medicine, Pain Management, and other specialties that Dominion’s laboratory & clinical services solutions support.
Utilizing InDesign and other Adobe tools, this handbook’s design collects the most effective techniques for monitoring pharmacotherapy, with an emphasis on opioids, into a practical, objective, and comprehensive strategy. It was utilized in direct mail campaigns, advertised for many years throughout the Pain Medicine News publications both in print and digital design, and a coveted resource at over 50 national, regional, and local trade shows and conferences annually.
Over 15 years after its publication, Dominion Diagnostics’ executive leadership team, marketing team, and sales team still utilize this resource handbook. It is displayed prominently on the company’s website and as its top clinical resource for its customers at https://domdiag.com/research/. The thumbnails below represent only a selection of the content, or you can visit the full handbook at the following link.
